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Do you have enough capital to launch
your new Home Health Care business,
and keep it running and growing during
its initial start-up years? |
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Do you have the skills necessary to
run and manage an office? Although it’s
important that you know a thing or two
about home health care, remember that
running a Home Health Care business
is very different from knowing how to
care for an individual client. (See
the book “E-Myth Revisited”
for an interesting analysis of the differences
between making the best apple pies in
town and running a successful chain
of apple pie shops.) |
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A Home Health Care business requires
ongoing contacts with customers. For
a start, you need to interact with
prospects when they call you. I have
been surprised when calling certain
businesses (Home Health Care businesses
as well as businesses in other industries)
to hear the phone answered unprofessionally,
in some cases even by a child. Do
all you can to maintain a professional
and friendly demeanor. Your prospective
clients want to hire a company to
clean their houses who are trustworthy,
personable and are responsive to their
needs.
As day-to-day operations of your
Home Health Care business progresses,
there will be daily interactions with
clients. Some will be calling with
complaints and some will be calling
to inquire about additional service.
It is important that you handle such
queries in a professional manner,
and you're responsive to the clients'
needs.
In short, your "people skills"
will be a critical factor in your
success. If you don;t like working
with people, or you feel that this
is not your strong point, then you
may want to reconsider the idea of
starting a Home Health Care business.
Alternatively, you could hires someone
or take on a partner who des have
the people skills required. In any
service business, dealing effectively
with clients is an important skill
to have. |
